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February 28, 2018

Choosing is generally perceived as a beneficial and freeing process. Being able to make choices is indeed a great advantage, and consumers today have a vast array of products, services, and tools to pick from.  But at times, making decisions can be a bit overwhelming....

February 20, 2018

Changing economic models are intriguing, as they typically reflect socio-political and cultural shifts. The age of the sharing economy is here, and it’s hitting numerous segments of our life. Think of the way we get around (Uber, Lyft, Zipcar, etc.), how we sojourn whi...

February 13, 2018

Welcome to our journey page! You might have come across our website and are wondering what we are about... So, first things first! EquiFi is a contraction of the words equity and finance. The origin of the term “equity” is Latin for just and equal. We did like the doub...

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